ABOUT US

HEY WHAT'S UP! MY NAME'S DANIEL, BORN IN BIRMINGHAM, UK & NOW BASED IN HELSINKI, FINLAND.

I LAUNCHED MISERY WORLDWIDE ON HALLOWEEN 2016, INITIALLY AS A SIDE HUSTLE & KINDA CREATIVE OUTLET TO DO THE STUFF THAT MY THEN 9-5'S DIDN'T ALLOW FOR. SPENDING MY NIGHTS & WEEKENDS WORKING AROUND JOBS TO MAKE DESIGNS, PRINT TEES, PACK ORDERS, TAKE PHOTOS, SEW LABELS, RUN ALL THE ONLINE STUFF ETC ETC.. THERE WAS BLOOD, SWEAT, TEARS & A WHOLE LOAD OF FUN DOING THIS FOR LIKE 3 YEARS OUT OF MY SPARE ROOM. 

FAST FORWARD TO APRIL 2021 & THE BRAND HAS SETTLED INTO OUR OFFICE/WAREHOUSE/STUDIO IN THE HEART OF ENGLAND, BIRMINGHAM. HAVING OUTGROWN THE SPARE ROOM IN 2020, I NEEDED SPACE TO BREATHE & THIS HAS DEFINITELY HELPED PROVIDE THAT & IN-TURN HELPED ME GROW THE BRAND FURTHER & DEVELOP NEW PRODUCTS.

WE ARE NOW STOCKED WITH 4 MAJOR ONLINE RETAILERS; ZUMIEZ, DOLLS KILL, GOODBYE BREAD & ASOS MP, NOT TO MENTION WE NOW ALSO HAVE PRODUCT IN OVER 500 PHYSICAL ZUMIEZ STORES ACROSS THE USA & CANADA. 

IT'S BEEN A CRAAAZY 5 A BIT YEARS... & I JUST WANNA SAY WE SERIOUSLY COULD NOT OF DONE THIS WITHOUT THE HELP OF OUR AMAZING CUSTOMERS, IT'S BEEN FUCKIN' TOUGH. WE APPRECIATE EVERYONE WHO HAS HELPED US ALONG THE WAY, FAMILY, FRIENDS, COLLEAGUES, ARTISTS, MODELS, BUYERS, EVERYONE & ANYONE, WHETHER YOU COPPED A TEE, STOLE A PAIR OF SUNGLASSES, DROPPED A LIKE, SHARE, COMMENT, WHATEVER! WE APPRECIATE YOUR ONGOING SOLID FUCKING SUPPORT, HERE'S TO THE NEXT 5 YEARS! THANK YOU.